Imagine a world where ingenuity and creativity win the day. Because growing your business is about so much more than creating delicious bakery products. It’s about solutions that are fun, unique and effective. It’s the stuff that drives interest, traffic and engagement.
Born From Possibilities
Anything Is Possible
It’s essential to have a partner who never loses sight of what’s important. At Rich’s we’ve been committed to helping customers realize dreams for over 70 years. Because creating appealing products for in-store bakeries is the cornerstone of our business—and your sweet success.
Bettercreme® Whipped Icings. Fully Finished Cakes and Cookies. Breads and Rolls. Ice Cream Cakes, Cheesecakes, Sweet Goods — and more. Rich’s products are great tasting. Easy making. And always on trend. So you can give your customers what they really want.
Its Starts With Family
When you’re in good company, you can create. You can focus. And you can dream. Without worry. It’s why we promise to treat you, your customers and your community like one of our own. Your bakery is our bakery. Because you have unique needs. And your own local flair. Connect your in-store bakery to the limitless potential of a company with Main Street roots and a global reach.
Pioneering A Better Way
We know the right information can make a big difference. Get the knowledge you need with Insights for Growth, our quarterly newsletter that covers current issues and trends impacting the in-store bakery industry.
Contact your Rich’s® sales representative today.
A relationship with Rich’s® doesn’t end when your shipment arrives. Need advice? Solutions? Ideas? Rich’s is where new innovations are born. Because we believe every in-store bakery can be a great bakery. When you infuse new ideas and programs with current offerings you’ll see how easy groundbreaking solutions can be.
Let us show you why Rich’s means getting so much more than good food.
And to Top It All Off: Rich's® BetterCreme Icing
Boasting superior stability, versatility and overrun vs. dairy, Rich’s® expansive portfolio of liquid and pre-whip icings allows you to meet dietary restrictions
and to create dozens of on-trend flavors and seasonal offerings by adding simple pantry ingredients.
Rich’s® Bettercreme® Icings
Rich’s® Liquid Toppings
Rich’s® pre-whip icings
The Best Things, Plus Sliced Bread
At Rich’s®, bread and rolls are our bread and butter. With traditional fully-finished loaves, trendy new flavors and diverse dietary options, our bakers have created dozens of innovative products to match your every need while gratifying your consumers’ ever-changing demands.
Multigrain Panini Bread
Herb Oven-Fired Flats
Brioche Dinner Roll Dough
Crust You Can Trust: Rich’s® Pizza Crusts
It’s hard to resist a hot, delicious slice of pizza. Keep the pies alive with Rich’s® line of delicious, consistent and labor-reducing pizza crusts. From par-baked and oven rising, to whole grain and our new gluten-free, we have the varieties to satisfy your diverse consumer cravings.
16″ Fresh ‘N Ready® Oven Rising Sheeted Pizza Dough
10″ Gluten-Free Par-Baked Pizza Crust
Whole Grain Extra Thin Oven-Fired Flats
Make It Easy: Rich’s® Culinary Solutions™
As consumer trends, dietary restrictions and preferences continue to evolve, you need convenient, customizable and speed-scratch solutions to meet the demand. Our Culinary Solutions™ are all formulated to bring value, ease and efficiency to kitchens just like yours.
Sweet & Savory Eggspedites
Premium Custard Base
History of Rich's® Bettercreme®
Discover Your Edge
Cakes, Icings, & Donuts